.Be me up!


Within the framework of the Belgian EU presidency the government organized a congress in Brussels on 15 and 16 December 2010. The social event was orchestrated by Admire at Autoworld on 15 December for 700 participants. Participants were professionals from the public and private sector active in the eGovernment sector. They came from all the 27 EU countries.
The concept was to live a Belgian experience through Belgian Culture,Gastronomy and Music. However the holographic technology was used to enhance Belgian specialties in a brand-new way. The interactive main frame was a big surprise for the guests. Indeed during the entire evening the Belgian musicians, speakers and Belgian cuisine were introduced by the mainframe with sound and light effects. To give you an example from the wide list of surprises the attendees had the opportunity to listen to the music of Toots Thielemans enjoying a Wild Boar fillets with its Belgium beer sauce from "Fagnes" Countryside

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Our services in this case: PCO, Events, Production
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