Pop Up Store for the newest trendy Opel car


The new Opel ADAM is set to bring a whole new level of cool to the Opel brand and it is no wonder Opel entrusted @dmire to launch it's very first lifestyle, small vehicle in Antwerp, Belgium's coolest capital.
 
The Opel Adam is designed to ‘reflect customers personality and style' so the promise of its arrival on the Belgian Market was to be announced in a public, massively attended venue at the heart of the city. The large sumptuous hall of the Stadsfeestzaal, the multifunctional complex, upscale shopping center ideally located between the Meir - the city's central shopping street - and Hopland, proved to be an ideal choice sourced by @dmire to meet the requirements.
 
The pop- up autostore comprising of a pop-up bar, a pop up-restaurant and pop-up outlet was extensively branded to capture the full attention of shoppers and passers-by. @dmire managed the whole project from scratch, from Event Design, Production and Decoration Services and delivered all technical solutions to its long-standing client.

Another one for our records ! @dmire has led the field in delivering successful car launch events for some of the world's leading automotive manufacturers for many years now....
 

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Our services in this case: Events
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